Building Business Models around Sustainable Development Goals
DOI:
https://doi.org/10.5278/ojs.jbm.v6i2.2467Abstract
By specifying the UN’s sustainable development goals as quantifiable target groups, one can address these targets directly. We develop four generic business model designs based on two fundamental decisions: Should value be created for or with the target group, and should income be generated through market revenues or positive externalities?
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Articles published in Journal of Business Models follow the license Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0)
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