Building Sustainable Value Propositions for Multiple Stakeholders: A Practical Tool

Authors

DOI:

https://doi.org/10.5278/ojs.jbm.v7i1.2103

Abstract

This study explores a practical approach for helping innovation leaders to build value propositions that result in more sustainable businesses. The Sustainable Value Proposition Builder is a new tool developed to support the development and communication of value propositions to multiple change stakeholders participating in business model transformations. 

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Published

01-03-2019

Issue

Section

Special Issue: Sustainable Value Creation through Business Models