Applying a Sustainability Lens to the Business Model

Authors

  • Susan Lambert

DOI:

https://doi.org/10.5278/ojs.jbm.v6i2.2463

Abstract

This paper demonstrates how a business model framework based on object-oriented principles can be used to identify and articulate the social and environmental initiatives that are embedded in business models. A mini case study of a small landscaping firm is presented to validate the framework.

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Published

07-11-2018