Hybrid Business Models and the Public Science–Private Industry Interface
DOI:
https://doi.org/10.5278/ojs.jbm.v7i4.2921Abstract
We draw on recent research in business models calling for a broader conceptualiztion of value creation and "hybrid" organizations to propose a novel model for bridging the "logics" that often conflict as science-based technologies are commercialized. Our model helps explain puzzling findings from past research and offer testable propositions.
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