Ecosystemic business model scenarios for Connected Health

Authors

  • Julius Francis Gomes Oulu Business School, University of Oulu
  • Laura Kemppainen Martti Ahtisaari Institute of Global Business & Economics, Oulu Business School, University of Oulu, Finland.
  • Minna Pikkarainen Martti Ahtisaari Institute of Global Business & Economics, Oulu Business School, University of Oulu, Finland.
  • Timo Koivumäki Martti Ahtisaari Institute of Global Business & Economics, Oulu Business School, University of Oulu, Finland.
  • Petri Ahokangas Martti Ahtisaari Institute of Global Business & Economics, Oulu Business School, University of Oulu, Finland.

DOI:

https://doi.org/10.5278/ojs.jbm.v7i4.2932

Abstract

Business ecosystems are evolutionary business environments that go through various life-cycle stages. Ecosystemic business models are rather complex in emergence and evolution in comparison to incumbent organizations’ business models. The ecosystemic business models are needed especially in the area of connected health (i.e., efficient utilization of heterogeneous data and efficient improvement of service delivery to support timely decision making) where there is an urgent need to overcome boundaries between the different actors in the public-private partner ecosystems. The empirical research presented in this paper portrays four scenarios for ecosystemic business modeling for connected health. This research adopts a qualitative case study approach.

Author Biography

Julius Francis Gomes, Oulu Business School, University of Oulu

Doctoral Student

Management & International Business

Oulu Business School

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Published

19-11-2019