Vol 2, No 2 (2021)

Issue Description

Table of Contents

Value Co-Creation in Knowledge-Intensive Media Businesses: Conceptualizing the Integrative Dyadic-Triadic-Network-Knowledge Shop Framework / Melanie Herfort, Reinhard E. Kunz and Petra Düren

Co-Creation in Provider Side for Developing Innovative Services: How New Technology-Based Firms Benefit from Social Media Platforms / Sven Ove Horst, Aidin Salamzadeh, Pejman Ebrahimi and Shaghayegh Kolli

Pakistani Youtubers and Social Media Entrepreneurship: Opportunity Identification for Value Creation in Content Market / Barira Bakhtawar and Ali Asghar Reza

Social Networks and Entrepreneurship in Russia: A Study of Freelancers’ Use of Messengers / Andrei Plotnikov

The rational media selection as a new entrepreneurial opportunity: a theoretical foundation / Yahya Chaghouee, Behrouz Zarei


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Research Articles

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